If you prick her, will she bleed? I’m somewhat relieved that even the superstars are feeling the pinch like the rest of us. At an Aussie Open press conference earlier this week, Serena Williams revealed that she, too, has been cutting back on extravagant purchases as of late. “It’s low tide for me. I’m not out there buying crazy things,” said Serena. “The bag I’m carrying now is worth $12.”
That bag was from American Apparel, who in December posted a 3% gain in same-store sales while everyone else reported double-digit declines. I guess Serena is doing her part to keep them and their sweatshop-free practices afloat! A quick scan of AA goods online brought up the Watery Oversized Tote in black ($65); I think this is the one she’s carrying.
Read up: WWD profiled the company and its skeevy founder, Dov Charney, earlier this month.
It might have felt like $12 since her bags are normally worth a few Gs
Erwin,
Props to you for your interview with James LaRosa on Tennis Channel’s web site! I’ve always enjoyed reading you.
http://www.tennischannel.com/roland_garros/winner_blog/2009_aussie.aspx
BTW – you knew that Serena would never carry a 12 dollar bag. NEVER!
Hey, Erwin, will you have any coverage on Serena’s night/day dresses or Jelena Jankovic’s dress? Jelena just signed onto a new sports apparel company based in asia.