it’s all true: le coq sportif’s myth will drop in spring 2008

le coq sportif myth

The rooster crows: French brand Le Coq Sportif has a busy spring this year. They plan to release a new line of performance shoes called Myth and they’re also relaunching their sports and lifestyle collections in North America (more deets on that later). All this ado is perfectly timed with the 25th anniversary of Yannick Noah‘s 1983 French Open singles title — a big deal since it was the last time a Frenchman has won a Grand Slam (Jo-Wilfried Tsonga came pretty close last month).

Italian Potito Starace, who contributed to the shoe’s design, had this to say about the new kicks:

“It is a privilege to be one of the few players wearing Le Coq Sportif apparel and footwear. I almost feel like I have a unique style when I walk on the court. Comfort is key for me but I also appreciate the ‘elegance’ of the tennis line.”

Details: Myths have two innovative features: the “ERGO +” flexibility system in the instep, supporting the foot; and the “DS2″ patented inside sole which keeps the foot dry — no stink! And as far as colorways, a black version is available for men while pink and lime are for the women. (Le sigh… sometimes, a guy just wants to wear lime. Or pink.) What do you think of the shoes? Tell us!

Take a closer look: See the black/white and pink/white versions of the Myth after the cut…

le coq sportif myth

le coq sportif myth

le coq sportif

le coq sportif

le coq sportif

>> fashion focus: le coq sportif
>> i need more potito in my diet
>> le coq sportif’s rainbow clothes

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  1. Find a Tennis Partner says:

    These are awesome! I want to try out that “DS2″ patented inside sole and see if it’s for real.

  2. they look great! where can I buy them?

  3. Shane Taylor says:

    I think the myth are awsome! and as soon as I can find them? I will buy them I have always been a big fan of le coq sportif!

  4. these shoes look crap – they look like any other tennis / athletic shoe, nothing new/innovative, boring and poorly designed.

  5. MARK MIGGINS says:

    Where can we buy the Le Coq Sportif, Myth Shoe

    Any where in USA or the world please??

  6. Manny Guerra says:

    where do I go to buy a pair of le coq sportif myth shoes? i have been trying and cant find anywhere. I am in the US

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